Emilia D’Anzica, a powerhouse in B2B SaaS and customer success, sits down with Lisanne Murphy to share the unconventional path that led her from Canadian Studies to multiple successful exits in tech. She opens up about the realities women face in the industry, why passion fuels sustainable growth, and how her work today centers on leadership coaching grounded in well-being. Emilia also emphasizes the impact of building the right team—and the often-overlooked power of rest, reflection, and recalibration.
In this episode of the Marketing Matrix, host Lisanne Murphy interviews Emilia D'Anzica, a seasoned leader in B2B SaaS and customer success. Emilia shares her journey from starting in tech with a degree in Canadian Studies to becoming a successful entrepreneur with multiple company exits. She discusses the challenges women face in tech, the importance of passion in business, and her current focus on leadership coaching with an emphasis on well-being. Emilia also highlights the significance of surrounding oneself with the right team and the value of taking time to rest and reflect.
Keywords
Marketing Matrix, Lisanne Murphy, Emilia D'Anzica, B2B SaaS, customer success, women in tech, entrepreneurship, leadership coaching, well-being, business exits
Takeaways
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FOLLOW EMILIA :
https://www.linkedin.com/in/emiliadanzica/
THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST
For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste.
✅ IF WE WORK TOGETHER, YOU’LL GAIN:
➤ The capability to rapidly scale with systems.
➤ An increase in sales and revenue within the first 90 days of working together.
➤ A 12-month execution plan that accumulates free cash flow.
➤ The ability to stop wasting money on sales and marketing initiatives that don’t work
✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level.
✅ WHAT’S NEEDED TO WORK TOGETHER:
➤ Have satisfied customers and a proven track record.
➤ Established product-market-fit
➤ Have the capacity to handle increased business.
➤ Are open to following our proven frameworks and strategies.
✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started.
👉 https://calendly.com/lisanne-2/discovery-call-growth-partner
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LinkedIn: https://www.linkedin.com/in/lisanne-murphy/
See you next week on The Marketing Matrix!